Creative Concern

Communications for a sustainable future

An innovative and collaborative sustainability strategy for the University of Leeds 

University of Leeds

Creative Concern has been working with the University of Leeds to write and design its Sustainability Strategy, ‘Becoming the Architects of Possibility’. A lot of research already existed, and we worked closely with the Sustainability Service, staff and students to gather the remaining information needed.

We defined four core themes under which to organise a set of commitments, all of which will go towards creating a university where sustainability is truly embedded through knowledge, engagement, collaboration and innovation. The copy reflects the personality of the University of Leeds – assured, confident and aspirational – and develops a consistent way in which to talk about its sustainability activities.

Using the illustrations generated by Scriberia at staff and student workshops the Strategy, and accompanying Action Plan, are lively, eye-catching documents. Together, they outline the University of Leeds’ mission and vision of sustainability, followed by the commitments and actions needed to embed sustainability through collaboration with its own departments and services, as well as with the wider community.