Creative Concern

Communications for a sustainable future

Offroad escapades in the Pennines

Pennine Lancashire Cycling

By interviewing an artist, sculptor, cycle products manufacturer, a Manchester-based family and a World and British Superbike Champion we were able to show that getting out and about in Pennine Lancashire was something everyone could do. The brochure used an evocative set of imagery revealing some of the more beautiful and exciting terrain.

Distributed at the UK’s largest outdoor pursuits show, the Outdoors Show, this brochure painted a picture of the perfect day out.